Unwritten Rules ep 2 with Alexandra Buxton

Unwritten Rules Ep. 2: Stewardship, innovation and joy with Alexandra Buxton

Unwritten Rules is our new podcast about family capital – the decisions, the complexity and the practitioners who navigate it well.

Our second episode turns to stewardship.

Alexandra Buxton, Chief Culture and Talent Officer at Fortnum & Mason, reflects on what it takes to carry a 300 year old brand forward with intent – protecting its essence while evolving it for the next generation.

We explore how culture is defined and transmitted, how a multi generational community is sustained, and how growth is managed without dilution.

Listen to the podcast on AppleSpotify , Spreaker or Amazon Music

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